<ul><li> Reflect on what has been found during observations and consider what should be done next and why.</li></ul>It requires awareness and understanding of situation to make a conscious decision.<ul><li>Individual can creat mental models or mental rehearsal drills to shape judgement.</li><li>Organization can use machine learning (<a href="https://searchenterpriseai.techtarget.com/definition/machine-learning-ML">ML </a>) tools to identify potential outcomes while removing any bias.</li></ul>

Orient:

<ul><li>The number of potential scenarios that can be pursued.</li><li>Denial that a specific event has occurred, and refusing to acknowledge it right away.</li><li>The complexity of the stimulus.</li><li>The need for approval prior to carrying out a response.</li><li>The emotional stress of the team or environment at the onset of the stimulus.</li><li>The level of trust that exists within a team to rely on each other’s decisions.</li><li>The amount of intuitive skill that is possessed relating to the stimulus.</li><li>Clearly, or unclearly, defined business goals.</li><li>Stimuli that is constantly evolving or changing.</li></ul>

Factors that affect the OODA Loop

<ul><li>make it as short as possible, minimizing reaction times in high-stakes situations. </li></ul>Although multiple options can lead to slow reaction time.

Success of the OODA Loop

<ol><li>Observe </li><li>Orient</li><li>Decide</li><li>Act</li></ol>

How the OODA Loop works: The Four Steps

<ul><li>Identify the problem or threat and gain an overall understanding of the internal and external environment.</li></ul>Ex- data gathering, current organizational state, any competitors and the market .Gather whatever information is available as quickly as possible in order to make decisions based on it.

Observe: 

<ul><li>Create an action or response plan, considerating all the potential outcomes.</li><li>Meetings or discussions can be used to creat a roadmap for organization.</li></ul>

Decide:

<ol><li>Carry out the decision and related changes that need to be made in response to the decision.</li><li>This step may also include any testing that is required before officially carrying out an action, such as compatibility or <a href="https://searchbusinessanalytics.techtarget.com/definition/A-B-testing">A/B testing. </a></li></ol>

Act: 

Developed in the mid-20th century by the military strategist, US Air Force Colonel John Boyd.The OODA loop (Observe, Orient, Decide, Act)<ul><li>four-step approach to <a href="https://searchbusinessanalytics.techtarget.com/definition/decision-making-process">decision-making </a></li><li>filtering available information, putting it in context and quickly making the most appropriate decision while also applying changes as more data becomes available.</li></ul>Applicable for quick decision making, improving the quality of decision-making, uncertain environment etc.

What is OODA loop?

This definition explains OODA loop, a decision-making process cycle of observing, orienting, deciding and acting.